CRM Intern - ESCP

Intern / Student, Full-time · Genoa

Your Impact

We’re looking for a CRM Intern to join the Buddyfit Lifecycle & CRM Team.
If you’re data-driven, organized, curious about user behaviour, and passionate about fitness, wellness and digital products, you’ll feel right at home here.

Your mission

Support the planning and execution of CRM campaigns
Help build and run email, push and in-app campaigns (from brief to QA), making sure the right users receive the right message at the right time.

  • Work on segmentation and audience building. Collaborate with the team to create and refine user segments based on behaviour, preferences, and lifecycle stage across different markets.

  • Analyze performance and share insights. Monitor key metrics (open rates, clicks, conversions, churn, etc.) and help turn numbers into actionable insights to improve our journeys and tests.

  • Support A/B testing and optimisation. Help set up, track and interpret A/B tests on subject lines, creatives, audiences and flows to keep improving our CRM performance.

  • Collaborate with multiple teams. Work closely with Brand, Performance Marketing, Product and Content teams to ensure CRM activities are aligned with campaigns, launches and overall strategy.

  • Keep our data and journeys organized. Help maintain internal documentation, coordinate campaign calendars and support day-to-day CRM operations to keep everything running smoothly

  • Stay curious about users and the industry. Keep an eye on CRM and retention best practices, and bring fresh ideas on how to engage and retain our community across channels.

Skills & Requirements

• Student or graduate in Marketing, Economics, Communications, Data/Business Analytics or a related field

• Strong analytical mindset and confidence working with numbers and spreadsheets (Excel / Google Sheets)

• Basic understanding of CRM, email marketing or marketing automation platforms (experience with any CRM tool is a plus)

• Excellent written and spoken English (B2+) and at least one of the following as native/near-native: Italian or Spanish

• Attention to detail and strong time-management abilities: you can handle multiple tasks and deadlines without losing accuracy

• Curiosity for user behaviour, digital products and data-driven marketing

• Passion for fitness, wellness and tech is a big plus

• Previous experience (even small projects or university work) with CRM, email marketing, or data analysis is a plus

What we offer
  • A young, energetic work environment: we work hard, we support each other, and we genuinely enjoy being a team.

  • A growth-oriented mindset: we’re ambitious — extremely ambitious. You’ll work with colleagues who challenge you, inspire you, and push you to bring your best every day.

  • The chance to learn CRM hands-on: from day one, you’ll be involved in real campaigns, real data and real decisions that impact thousands of users.

About us

Buddyfit is the first fitness App that lets users train anywhere with a personal trainer. 

Our goal is to revolutionize the world of fitness that is still using such old methods for user’s behaviours nowadays. The feedback we have received so far from both trainers and users are very positive and now we are ready to reach a bigger public and start scaling abroad internationally. We are very ambitious and we want to build a strong team to achieve our goals. Joining Buddyfit means you will have lots of opportunities to grow very fast within the team and ensure our company’s growth.

Our Purpose:

Make your presence felt. This is our goal and objective. People make the difference. We want you to acknowledge it and help us achieve our goals. We want your contribution to be listened to. We want to be your first choice, we want you to make an impact.  



Would you like to join the BuddyTeam?
Thank you for considering a career at Buddyfit Srl. Please fill out the following form. In case you are experiencing problems with the document upload, mail your documents to careers@buddyfit.club.
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